Types of Graphics You Need for Trade Shows & Events

If you are looking for a place to reach out and advertise directly to your customers in a relevant setting, a trade show or local event is your best bet. With an attendee base likely already in your field, eye-catching large format graphics and flyers are an effective way to catch the eye of customers wandering through the exhibit hall, looking for ways to improve their home or business. If you are planning on exhibiting at a trade show this summer, you should have the following graphics. 

Banners and Banner Stands

You’ll only have a certain amount of space to catch a customer’s eye so they come in for more information, sign up for your email list or purchase a product. One way to use valuable real estate within your booth is by hanging up banners on space-efficient banner stands. Banners can be printed on vinyl or fabric in vibrant colors that will last for years to come, allowing you to save money on certain advertising materials. 

Trade Show Booth Backdrop

One way to maximize your advertising space is by investing in a cloth or vinyl backdrop and a stand with your logo, website and phone number so visitors get an idea of who you are and the services you provide. Backdrops are printed on durable materials that will be able to withstand packing, travel and storage from show to show. 

Flyers & Handouts

You cannot rely on each customer you speak to remembering your brand after a short conversation. Having a flyer with more information about products and services, as well as contact information. A handout will be able to act as a reminder and can include an incentive for reaching out, such as a promo code. 

Trade Show Graphics in Boston, North Andover & Worcester, MA

If you are preparing to exhibit at a trade show and are in need of graphics or other marketing materials, contact Advance Reproductions today! We will be able to provide you with an estimate for printing, as well as full-cover proofs. Advance Reproductions can be reached by emailing getinfo@advancereprodi.com, calling 978.685.2911, or by filling out our online contact form.

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